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THE OUTLET- Cafe and Innovation Centre




A 24/7 cafe and innovation centre t0 bridge the gap between coffee shops and work-spaces.

   Accelerators & Institutions Tucson, AZ
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THE OUTLET- Cafe and Innovation Centre

A 24/7 cafe and innovation centre t0 bridge the gap between coffee shops and work-spaces. ...

Tucson 

$5,401.00
RAISED
0

0
days to go

Posted : Nov 01, 2012

Our Story

The Outlet started as a search for the perfect workspace and hang-out spot.  We had been spending long hours of work in our homes, coffee shops and library-esque spaces and while they all had their pros, they left us wanting more. This is when the light-bulb went off and we came up with The Outlet. We wanted a space that had an awesome atmosphere, resources for long hours of work, space to hang out and grab a drink and where like-minded people would congregate. 

Why Tucson

Tucson is going through an incredible period of growth and rejuvination.  The University of Arizona, private sector and city are all calling for a greater focus on innovation and entrepreneurship and many projects and organizations are already working hard to foster this new environment.  The UofA is a top-rated research institution and has many departments that are leading their fields.  We are even helping to put robots on Mars and control them remotely.  However, the UofA and Tucson have lagged behind in tech transfer, idea incubation and taking projects to market.  There is currently a huge opportunity, in Tucson, to be a part of the fostering of this new innovative and entrepreneurial environment and that is exactly what The Outlet aims to do.  We also aim to be in downtown Tucson because of the development in this particular area.  The excitement and electricity of all the new businesses in downtown is contagious and we want to be a part of it.  Although we are open to eventually putting The Outlet is several other major cities, there is a unique opportunity in Tucson and we are excited to help grow this beautiful community. 

Why THE OUTLET

As we started to talk to other people we know, we found that others felt the same way and that there was an opportunity to create something new and unique. So we began to etch it out: we started to find that all of the spaces we wanted in The Outlet would work well together- very similar to what Google has done for their workers- by offering multiple non-work resources in an 'office' environment.

At The Outlet, the cafe will be a coffee shop/bar/hang-out spot with artisan coffee drinks, beer + wine and a limited food menu. The atmosphere will be well designed and light-hearted and there will be plenty of usable seating and tables.  The workspace will have collaborative work areas, small meeting rooms, boards rooms, superman rooms, computer/copiers/printers relaxation areas and a stage for presentations.  This will also be a well designed space and less far less sterile looking than a library.  Oh and by the way, The Outlet is 24/7!  We want this to be a space where great minds and great ideas converge with all the resources needed to take ideas out of thin air and ground them into something tangible.

Why not a coffee shop

Coffee shops are great places to meet and socialize BUT do not have the resources needed for long hours of work.  There is also a great amount of distraction and it is a hard to control public environment. 

Why not a co-working space

Co-working spaces are great for long hours of work and have all the resources you need BUT they are not spaces where people go to hang-out or naturally congregate. 

Why not your home

Homes are comfortable and great to hang-out at BUT there are usually too many distractions to get work done like TV, a messy workspace, children, the dryer, etc. 

Why fund us

Your pledge won't just help us with our dream of creating The Outlet, but it will help to create a greater entrepreneurial and innovative environment in Tucson, creating job growth and economic development for the surrounding area.  We have also done our homework.  We have physically polled 215 potential customers and have data on what they want, at what price, when and where.  This data will help us to design The Outlet around the needs of our community. We are raising this money specifically to help us do a small build-out and to buy the needed equipment for our space, like tables and chairs for work stations and equipment for our cafe. 

What you will find in our 24/7 space:

Cafe: The cafe will have an artisan coffee bar, limited food menu and beer + wine.  It will have a light-hearted atmosphere and plenty of usable table space and work seating.

Innovation Centre: The innovation centre will have collaborative work areas, private meeting rooms, board rooms, superman rooms, computers, copiers, printers, a stage/presentation area, a lounge and ping-pong.  And of course, an awesome well-designed atmosphere.  

About Us

Danny Kirk and Victor Alvarado paired up in mid-2012 to start working on The Outlet.   

Danny is a Georgia transplant in Tucson with expertise in management, marketing and music.  Danny has been a musician for well over a decade attending Boston University, College-Conservatory of Music and will be graduating from The University of Arizona with a BA in Trumpet and a minor in Business Management.  He was a national and international trumpet competition soloist and placed 3rd in the nation and 8th in the world.  Currently Danny is working on his other start-up, The Metanoia Project, which is a investment consulting and trade execution company.  Danny is also training to qualify for the American Open, next November, as a 62kg Olympic Lifter.

Victor is a Tucson native with a worldly view of culinary arts and expertise in food and beverage. His versatility is evident with his various talents as an event manager, detailed server, passionate cook, and all things envolving Culinary Arts. During the course of his career Victor has answered many callings in both the front of house and back of house staff including: front of house & off-site captain, on-site event manager, supportive organizational head, and many others.
Before returning to Tucson, Victor managed a West African food trailer which he had his hand in opening and whose reputation was put on the map after being featured on The Food Network’s ‘Eat St.’ and has since gathered more notoriety. Victor’s mentality is that of a Jack-of-All-Trades.

Project Updates

  • Nov 07, 2012

     The Outlets crowd-funding campaign is coming along strong but we still need everyones help to spread the word and pledge towards our launch!  Here is a little update for this week:

    News
    -The Outlet will be featured in StartUp Tucsons weekly newsletter (Thanks Justin Williams!).  Please check them out at http://startuptucson.com/  
    -Victor Alvarado will be representing The Outlet on Computer Gurus radio show this Saturday between 12-2pm 104.1FM. (Thanks Mike Swanson!)  Please check out the Guru Show at http://gurushow.com/
    -Danny Kirk met with Tallwave on Friday in Scottsdale who is in full support of The Outlet and opening discussions about Tallwave being housed out of The Outlet.  Please check them out at http://tallwave.com/
    -Victor and Danny have both been accepted to the Interactive Speaker Assistance Program at South By South West 2013.  They will be helping with the logistics and organization for the presentations of some of the biggest name innovators in the world.  Check out their site at http://sxsw.com/interactive

    Thank you to all of our awesome pledgers thus far:
    Oscar Gomez
    Bruce Eckholm
    Midori Snyder
    Justin Williams
    Gabrielle Kirk
    Alyssa Miller
    Elliot Ledley 

    Carol Martin

    Keep an eye out for our next update that will include a video interview with Miguel Fuentevilla from FORS architecture + interiors!

    Thanks

    The Outlet Team 

Comments & Discussion

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Curtis says:
Where is this going to be located?
Nov 01, 2012 at 11:14 am

Daniel says:
We had a comment asking about our location. We have several locations that we are choosing from, but our top two are on 6th ave (just north of 6th st) and right in the heart of downtown Tucson, on Congress. Several other spaces, that are in the running, are in the downtown area.
Nov 01, 2012 at 11:27 am

Mark says:
I totally agree with your use case, but I'm not convinced of the fiscal viability. Can you help me out to reach a belief that this will venture will be fiscally viable? I used to like working at coffee shops, but I felt bad about tying up a seat for hours in exchange for less than $10 of purchase/tip. I'm too cheap/poor to spend $200/month for a co-working space. Yet, I would like to have an "office" that is seperate from my home. Is this financially different than a coffee shop? All of the pledge amounts basically amount to "your name here". I'm not trying to be negative or diss' your idea. In fact, I like it. I want to give you money in exchange for a place to work. My fear is that after you run through the seed capital that you will find that you have to encourage a turnover of customers in the tables-and-chairs to make the monthly nut. And, then you will find that you need a liquor license to make the gross sales required to be fiscally viable. I've seen nearly every cafe around me apply for and get a liquor license over the past few years. Just to clarify: "not convinced" does not mean "convinced it's not possible". It means my mind is not made up either way.
Nov 01, 2012 at 8:25 pm

Mark says:
I totally agree with your use case, but I'm not convinced of the fiscal viability. Can you help me out to reach a belief that this will venture will be fiscally viable? I used to like working at coffee shops, but I felt bad about tying up a seat for hours in exchange for less than $10 of purchase/tip. I'm too cheap/poor to spend $200/month for a co-working space. Yet, I would like to have an "office" that is seperate from my home. Is this financially different than a coffee shop? All of the pledge amounts basically amount to "your name here". I'm not trying to be negative or diss' your idea. In fact, I like it. I want to give you money in exchange for a place to work. My fear is that after you run through the seed capital that you will find that you have to encourage a turnover of customers in the tables-and-chairs to make the monthly nut. And, then you will find that you need a liquor license to make the gross sales required to be fiscally viable. I've seen nearly every cafe around me apply for and get a liquor license over the past few years. Just to clarify: "not convinced" does not mean "convinced it's not possible". It means my mind is not made up either way.
Nov 01, 2012 at 8:30 pm

Michael says:
I'd love to have you on as a guest on my show to talk about this. Please contact me via Facebook or the contact page at azcomputerguru.com
Nov 02, 2012 at 3:41 am

Daniel says:
Hi Mike, -Yes, I feel you about taking up a coffee shop chair for three hours per 1 $4 cup of coffee and at the same time, the commitment of an office is huge. That is why we have a multi-level membership structure, for each market need. Here is the outline: For the college student (type of person) that just wants a cheap 24/7 place to study, we have the 24/7 coffee shop with coffee, beer, wine, limited food. The viability of this aspect of the business is drawn from the standard cafe model. Not hugely profitable but slow and steady, if done correctly. The next three parts are for the membership only innovation centre, which is in the back or upstairs of the cafe. For the entry-level entrepreneur we have the regular membership: ~$50/month ($20 if student) gets you a hunting license for the collaborative work-space, tech, ability to reserve/use private rooms and a small discount at the cafe. The Changemaker membership is for those solo entrepreneurs that want an office in a co-working space. For ~$300/month you will get a 10 X 10 glass paned office, storage, use of tech, ability to hold events, priority on reserving other rooms and discount at cafe. The fixed tenant level is for the organizations that will be housed out of our space (incubators, investors, lawyer, cpa, etc) and they will be paying a fixed price/SQFT for their space and will have similar benefits to the ChangeMaker. I understand your concern for the financial viability of our business model but rest assured that we have done extensive modeling, coached by the biggest mentors in town, to find how to have the best of all worlds, at a market price and still be viable. For the 'endowed' prizes on our page, these are more aimed at attracting the wealthy investor and wants to make an altruistic pledge and will not give them the ability to work in that room but just have their name on it. Standard fund-raising techniques that such organizations like universities use to raise capital, room-by-room. Also, by offering pledge amounts at both high and low prices (and everything in between) we hope to attract a wide array of backers. By having each membership level AND a 24/7 cafe, we hope to attract multi-market traffic to each section of the business. As for the liquor license, I think it is critical for the cafe to serve beer and wine as they are high margin items. I hope this answered your questions and gives you a better view of The Outlet. Please let me know if I can answer any other questions and comments are always welcome! Michael, we would be pleased to be on your show and will contact you. Thanks!
Nov 04, 2012 at 2:00 am

Michael says:
I love this concept however I have a question about your model. What is your plan of action for handling over crowded situations? Say you have many elite and "upper level" memberships. If they have priority over student membership, how can this be used to aid in student advancement? How do you handle this potential problem? How are the reservations assigned, hourly/ half day? If you are going to sell alcohol, how are you going to keep the place free of distractions should someone have "too much"? When can I come to AZ from GA to visit and play some excerpts? I love the idea just trying to get clarification.
Nov 08, 2012 at 3:03 am

Michael says:
I love this concept however I have a question about your model. What is your plan of action for handling over crowded situations? Say you have many elite and "upper level" memberships. If they have priority over student membership, how can this be used to aid in student advancement? How do you handle this potential problem? How are the reservations assigned, hourly/ half day? If you are going to sell alcohol, how are you going to keep the place free of distractions should someone have "too much"? When can I come to AZ from GA to visit and play some excerpts? I love the idea just trying to get clarification.
Nov 08, 2012 at 3:03 am

Daniel says:
Hi Michael! First of all, excerpts will always be allowed to be played in The Outlet and we will have a copy of Arban's on a music stand ready for you! Very good questions about the over-crowding. We believe we will mitigate this by limiting the number of each level of membership to levels where there would never be too many people. Obviously these levels will be tweaked and only time can tell. We will also schedule reservations every 30 minutes. As far as the alcohol goes, we will only have beer + wine so technically it won't be a 'bar'. Hopefully that will deter those that just want to party. Also, by designing a high quality environment, we aim to deter such behavior because it will not look like a place where people party. Another possibility is limiting number of drinks but that is something that I would only want to use as a last resort. After all, the people drinking are adults. Thanks for the comments and pledge!
Nov 09, 2012 at 6:30 am

Daniel says:
The last $200 donation, by Alyssa Miller, was made on behalf of Pam Sutherland. Thanks Pam!
Nov 15, 2012 at 7:50 am

Campaign Backers & Supporters

Andrew Ling
Tucson  
Dec 15, 2012
$ 20.00
 
mike gura
Tucson  
Dec 15, 2012
$ 30.00
 
Alyssa Miller
Tucson  
Dec 07, 2012
$ 1000.00
 
Alyssa Miller
Tucson  
Dec 07, 2012
$ 100.00
 
Alyssa Miller
Tucson  
Dec 04, 2012
$ 250.00
 
Kerry Stratford
Tucson  
Nov 30, 2012
$ 30.00
 
Alyssa Miller
Tucson  
Nov 29, 2012
$ 51.00
 
Robert Rodriguez
El Paso  
Nov 25, 2012
$ 10.00
 
Alyssa Miller
Tucson  
Nov 24, 2012
$ 1000.00
 
Matthew Juaire
Tucson  
Nov 22, 2012
$ 100.00
 
Mary Kirk
Addison  
Nov 22, 2012
$ 500.00
 
Alyssa Miller
Tucson  
Nov 15, 2012
$ 200.00
 
Ryan Trayte
Tucson  
Nov 14, 2012
$ 30.00
 
Stephen Haessler
 
Nov 13, 2012
$ 100.00
 
Zach Grace
Glendale  
Nov 13, 2012
$ 30.00
 
Ian Murdock
 
Nov 11, 2012
$ 30.00
 
Maria Ines Taracena
 
Nov 09, 2012
$ 30.00
 
Michael Oppel
 
Nov 08, 2012
$ 100.00
 
Paul Eichenlaub
 
Nov 07, 2012
$ 10.00
 
Carol Martin
 
Nov 06, 2012
$ 1000.00
 
Oscar Gomez
Tucson  
Nov 02, 2012
$ 500.00
 
Bruce Eckholm
 
Nov 02, 2012
$ 100.00
 
Midori Snyder
 
Nov 02, 2012
$ 50.00
 
Justin Williams
 
Nov 01, 2012
$ 30.00
 
Gabrielle Kirk
 
Nov 01, 2012
$ 20.00
 
Alyssa Miller
Tucson  
Nov 01, 2012
$ 30.00
 
Elliot Ledley
 
Nov 01, 2012
$ 50.00
 

Advisors & Team Members

Team Members

Mentors & Advisors

Risks

Daniel Kirk
Tucson, Arizona
Contact Campaign Creator

CHEST BUMP

$1 or more : Chest bump for being awesome! Nuff said.

0 Claimed / 1000 Available

STICKERS

$10 or more : Stickers of The Outlet logo and firm handshake. And not just any stickers but those that are bearing the beautiful work of Saywells Design. And as for the firm part; don't get your hopes up.

1 Claimed / 999 Available

MUG

$20 or more : A mug with The Outlet logo and your name printed on it. We will even store them at our shop for you if you want to have them as your exclusive mug.

2 Claimed / 998 Available

T-SHIRT

$30 or more : This is it folks, the official "Seed-Funder" T-Shirt. This custom Outlet t-shirt is printed by the wonderful folks at Fed By Threads. Every $30 that you pledge to our cause will incidentally feed 12 hungry Americans!

8 Claimed / 992 Available

THANK-YOU CARD

$50 or more : Truly something our mothers would enjoy - Along with the stickers and two mugs, you will receive a personal thank-you card from the team. Our hand-writing may be messy but at least it will come with a photo of the us and our cheesy mugs front and center. Great for the holidays.

3 Claimed / 997 Available

NAME ON THE PLAQUE OF DONORS

$100 or more : Name on plaque of donors within The Outlet. Think the Golden Record on Voyager 1 except with your name on it! (and not launched into space) PLUS a SEED-FUNDER t-shirt!

5 Claimed / 995 Available

COMPLETE PACKAGE

$125 or more : Not only will you get the complete package: chest bump, sticker set, pair mugs, the SEED-FUNDER t-shirt and name on our plaque of donors. You'll also wake up the next day with an overwhelming feeling of awesomeness!

0 Claimed / 1000 Available

ENDOWED CHAIR

$150 or more : For all those long hours of sitting on your keister, endowing a chair at The Outlet will indirectly lay the foundation of future innovation and save some people the pain of sore buns.

1 Claimed / 199 Available

PRE-LAUNCH PARTY

$250 or more : You and a guest will receive a special invitation to the exclusive pre-launch party at The Outlet. If you pledge this amount, you will save our team the embarrassment of being the only people at the party that night.

1 Claimed / 999 Available

ENDOWED TABLE

$500 or more : Endowed table in the innovation centre. Your name and favorite quote will be fixed on this table for all to see!

2 Claimed / 48 Available

ENDOWED COLLABORATIVE WORK AREA

$1000 or more : Endowed collaborative work area. The collaborative work area will most likely be the highest traffic area in the innovation centre. What better way to get visibility than to have your name on it!

3 Claimed / 7 Available

ENDOWED PRIVATE ROOM

$5000 or more : Endowed Private Room. Ok. We get it. You're more reclusive or is it exclusive? If so, endowing a private room would be perfect for you! (Due to a Paypal limit, if you would like to pledge $5000, please do so as 2 $2000 pledges and 1 $1000 pledge under the same user)

0 Claimed / 75 Available

ENDOWED BOARD ROOM

$10000 or more : Endowed Board Room. Ok, ok. You're the 'bigtime'. None of this table or private meeting room hooey. You want the real deal. Well, if you give us Mr. Washington and 9,999 of his other friends (also Mr. Washington) then this is all yours! (Due to a Paypal limit, if you would like to pledge $10,000, please do so with 5 $2000 pledges as the same user)

0 Claimed / 20 Available

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